Latest News

SA AIA Opens New Office at Intaba Venue and TBi Headquarters in Pretoria

A dedicated home for national operations, collaboration, and industry-wide professionalisation.

SA AIA to Launch National Skills Development Partner Accreditation in 2026

New accreditation framework sets consistent standards across adventure-based training in South Africa.

SA AIA Launches South Africa’s First Professional Designation for Adventure Guides

A major milestone in formalising professional recognition within the adventure industry.

SA AIA Launches South Africa’s First Standardised Technical Competency Framework for 4x4 Off-Road Driving

A major milestone for professionalism, safety, and national standardisation in the adventure tourism and outdoor learning industries

SA AIA Concludes “Safety on Steep Ground” Training Series for Adventure Guides

National CPD programme strengthens technical skills and safety standards for hiking guides.

SA AIA Announces 2026 National Conference at ATKV Drakensville

Returning to the Drakensberg for a week of learning, collaboration, and industry development.

SA AIA presents at the Business of Guiding Workshop

Tourist Guide Workshop held by Western Cape Government

SA AIA wraps KZN Regional Conference at ATKV Drakensville

A week of adventurous learning, collaboration and industry momentum

SA AIA to Gather in the Drakensberg this July for National Conference

ATKV Drakensville announced as Title Sponsor of SA AIA KZN Regional Conference 2025

SA AIA Cancels 2025 Western Cape Conference Due to Low Engagement

SA AIA has announced the cancellation of its 2025 Western Cape Conference, originally scheduled for September in Betty’s Bay.

South African Adventure Industry Association Launches National Adventure Travel Map in Partnership with tourismZA

Official collaboration between the South African Adventure Industry Association (SA AIA) and tourismZA to launch a national Google Maps-based adventure tourism visibility platform.

SA AIA Partners with First Ascent to Support Adventure Industry Professionals

Through this collaboration, all SA AIA Professional (Individual) Members will receive an exclusive 20% discount on the full range of First Ascent products, available online.

SA AIA Launches CPD Workshop Programme to Elevate Industry Standards

SA AIA is excited to announce the launch of its Continuing Professional Development (CPD) Workshop Series.

SA AIA Launches Expanded Off-Road and Overlanding Chapter and more

Latest news and updates from the SA AIA Overlanding Chapter

SA Adventure Industry Association (SA AIA) Moves to Register as a Professional Body for Adventure Guides and Outdoor Facilitators

The South African Adventure Industry Association (SA AIA) is proud to announce its intention to formally register as a Professional Body with the South African Qualifications Authority (SAQA) — a significant milestone for the adventure tourism and outdoor education industries in South Africa.

SA AIA Announces 2025 Regional Conferences: Adventure, Learning, and Professional Growth

SA AIA is proud to announce the dates and details for our two exciting Regional Conferences in 2025.

SA AIA Launches New Water Safety Chapter to Empower Schools, Parents, and Communities

The South African Adventure Industry Association (SA AIA) is proud to announce the official launch of its Water Safety Chapter, a dedicated initiative aimed at raising awareness and promoting safe water practices across South Africa.

Adventure Guide Chapter Meeting Summary

Adventure Guide Chapter Inaugural Meeting – Highlights, Pain Points, and Next Steps

SA AIA Launches the Learning Outside the Classroom (LOTC) Toolkit Taskforce

An exciting initiative dedicated to creating industry-leading resources for operators and venues within the LOTC, Adventure-Based Learning (ABL), and Outdoor Education sectors.

SA AIA Announces the Launch of the LOTC Practitioner Chapter

A New Era for Learning Outside the Classroom Professionals